Ché Castro

“Because I come from a background in marketing where we are told to make everything shiny and new, I don’t believe that. I believe truth is the most powerful source of creativity. I like to teach your most aligned and authentic message — so aligned being vertical, how are you aligning with your purpose? Your higher being which you believe? And how are you being authentic horizontally? How are you treating people? How are you treating yourself? When those channels are both open, then you’re really coming alive, which is the name of my business. And I had to start that because I wasn’t alive at my job.”

— Ché Castro

TUNE INTO THE PODCAST HERE

In this episode of The Coffee & Convos Podcast, we chat with Ché Castro of Come Alive Co. You can expect conversations about identity as a Filipino-American and the power of our words and stepping into our gifts and calling.